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WHY(?)

WHY is what motivates people to take action, and it’s the driving force behind successful communication. It’s the first step in building brands, growing businesses, gaining market share, delivering information … fetching results. Scroll down for more.

WHAT

You know good work when you see it. Here’s some of the ‘what’ we’ve done.

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Taco Villa
Spallholz Motorwerks
The Price Group (projects)
First United Bank (design)
First United Bank (broadcast)
Caprock Cafe and Orlandos Restaurants (projects)
4ORE Golf (branding)
Midland Health (branding)
Texas Tech Alumni Association (projects)
Moonlight Musicals (branding)
ARMtech Insurance Services (campaigns)
Seminole Hospital District (branding)
One-Hit Wonders
CVBs and EDCs (projects)

Kick-Ass Creative

We’re not the only ones doing good work around here. Check out their stories.

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Annie Seifer Lawrence
Joey Martinez
Scott Farris
Larry Simmons
Erika Pochybova

Sometimes, good people need a creative leg up. Here’s one way we give back.

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Literacy Lubbock
Lubbock-Cooper Educational Foundation
South Plains Food Bank
Guadalupe-Parkway Centers
March of Dimes
Berg Studios

WOW

WOW describes results unleashed (also known as case studies).

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Caprock Café / Orlando’s Italian Restaurant Digital Strategies
Orlando’s Italian Restaurant Digital Campaign
Moonlight Musicals / Wizard of Oz Digital Campaign
Taco Villa / Tornachos Limited-Time-Offer Campaign
ARMtech Insurance Services, Inc.
Lubbock Professional Police Association
“We couldn’t really tell our story and so when we started partnering with The Price Group, we went back to and expanded our Founding Principles, and then presented them to the public and our employees. It was a game changer for us.”
Mark BainCEO, First United Bank
“One of the best things about The Price Group is, once they are officially on-board with their client, that client immediately becomes “family” to them. All of their effort then becomes personal and they work very hard to make the client and/or the project as successful as possible.”
Jim Douglasspast President, Texas Tech Alumni Association

HOW

You might ask how we create award-winning, successful campaigns; how we refine and help build brands that resonate with their followers. We could provide a long-winded explanation about our process, but let’s just say we have the tools (brains, talent and a healthy work ethic) to execute all the necessary components:

Brand Building – Comprehensive Assessment, Development and Execution
Strategic Planning – Research Planning, Marketing Plans
Media Planning & Buying – Traditional, Social, Digital
Creative Services – Design, Video, Web, Copywriting, Motion Graphics, Environmental Design, Paper Maché Dogs….

More than 50 years under our belts (that’s like a million in agency years) means we’ve worked with a broad spectrum of clients. We have experience with industries ranging from healthcare to economic development, foodservice to banking, entertainment to higher education—and some pretty unusual clients in between. Industry knowledge is certainly helpful, but understanding your particular objectives and audiences is more important.

You’re communicating with people. We know people.

Ask the right QUESTIONS
Develop INSIGHTS
Deliver kick-ass SOLUTIONS
Form lasting RELATIONSHIPS
Revel in your SUCCESS

WHO

Who does all that cool stuff? A small (but feisty) group of talented, smart and really nice people that get along quite well—considering that they’re talented and smart.

The Price Group has been a successful branding and advertising agency in Lubbock, Texas since 1972. Outstanding creative execution and marketing strategies are the outward signs of our efforts, but cultivating lasting partnerships and delivering consistent results for our clients have proven to be the key to long-term success.

Our mission is to consistently provide results-driven strategic solutions, delivered through kick-ass creative in an environment of confidence, excitement, altruism and integrity.

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Meister_MIke

Mike Meister

President/CEO

Zajicek_Scott

Scott Zajicek

VP/Chief Creative Officer

Patterson_Amanda_2020

Amanda Patterson

VP/Controller

Chris_Rios

Chris Rios

VP/Art Director

McDonald_Amber_2020

Amber McDonald

Accounting Assistant

Chaila_Sigala_NEW-web

Chaila Sigala

Account Manager/Social Media Coordinator

Nikki Davis

Nikki Davis

Senior Designer

Hallie_Bertrand_web

Hallie Bertrand

Account Manager/Digital Director

Linc_2023_web

Linc

Official Mascot

Culture

Check out some of the fun stuff we do around here—and follow our social feeds.

The Price Group
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The Price Group

WHERE

Clients and vendors are welcome to come by any time. Shoot us an email or call first so we can straighten up a bit. Our spontaneous nerf gun wars tend to leave a lot of stuff—and bodies—lying around.

1801 Broadway
Lubbock, Texas 79401
806.763.5033

Events

Check here for the latest info about what’s happening on Broadway.

Contact Us

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